Peyton Manning is old school. He's written thousands of handwritten letters to all sorts of people throughout his life. So when it came time to honor his career, it only made sense to do so with his own words.

 

 

The spot got an Emmy nod, which was surreal

 

 

When Peyton retired, fans took to the internet with countless messages of love and support. But since Peyton isn't on social media, Gatorade wanted to create something real to honor his career and do it in a way that's true to Peyton, handwritten.

 Role: Senior Copywriter

 

 

 

...aaaand we got parodied by the ESPYs, which is nice.